From us.wii.com

A new interview has been posted on the official Wii website. I love these developer interviews. They offer a fascinating insight into the way Nintendo of Japan's various development teams work and think. This time, they talk about the Wii Shop Channel's new Gifting feature. Here's an excerpt:

Though it's nice to receive messages on your Wii Message Board, sometimes you run out of reasons to send a message. Sending a gift, however, provides users with an opportunity to get in touch with friends they haven't met up with for awhile, hopefully making it easier for users to keep in touch more often.

Read the whole thing here.