PC Magazine's Lance Ulanoff has this to say about the Nintendo Wii: "Wii IS the best product ever". He writes that while the PS3 has been sputtering since launch day, Nintendo has been rolling and having problems fulfilling demand. He also ranks Nintendo almost up there with Apple in terms of marketing genius with the release of such hits as the DS and DS Lite.

The Wii is penetrating our culture, but few people are talking about the PS3. Look at all the stories about the Wii injuries, which seem to have done nothing to hurt the console's appeal. And the game system is even becoming synonymous with "easy." I'm tempted to call the Wii's public reception almost "Apple iPod-like." We all know Apple's success in launching new brands and product lines. I'd put Nintendo up there, too. Just look at its track record: GameBoy, GameBoy Advance, Nintendo DS, Nintendo DS Lite.